The following is a summary of the sexual and reproductive health actions of the «In Women’s Reach Project», focusing on innovation, equity and sustainability in access to services in vulnerable areas.
Strategic Progress in Reproductive Health
The In Women’s Reach project has made significant progress in the provision of sexual and reproductive health services in vulnerable areas of the country. Eighty-five percent of the established objectives have been achieved in a context of challenges in the health system.
- Five mini-clinics have been established in key municipalities: Floridablanca, Ibagué, Tunja, Neiva and Popayán.
- Services offered include abortion, contraception, gynecology and mental health.
- Barriers such as regulatory delays and health reforms have been overcome.
Educational Campaigns and Increased Visibility
Educational initiatives and regional campaigns have had a positive impact on visibility and access to reproductive health information.
- Over 1 million views on social media.
- Website traffic has doubled.
- Partnerships with community centers have been established to improve access.
Pricing Strategies for Improving Access
The use of pricing strategies has been instrumental in segmenting the market and improving accessibility to health services.
- Four strategic pricing experiments were conducted that resulted in improved access and key insights.
- A 20% discount on telemedicine led to an immediate increase in consultations, evidencing high demand elasticity.
- Separating consultation and treatment fees increased the rate of service use by 15%.
Users’ Response to Price Incentives
Users have shown a quick response to price incentives, indicating the existence of financial barriers even with low fees.
- Free services can be effective if properly structured.
- Retention and orientation are crucial to long-term success in accessing health services.
Acknowledgements and Call to Action
The project thanks its team, partners and donors, and invites new allies to join the cause.
It seeks to ensure that reproductive health and autonomy are truly within women’s reach.
Download the full report and learn more about this project In Women’s Reach, Two Years of Estrategic Progress
Conoce como acceder al servicio de aborto seguro
También te puede Interesar
Competencias profesionales para atención en IVE
Garantizar una atención integral en Interrupción Voluntaria del Embarazo (IVE) requiere mucho más que conocer un procedimiento clínico. Implica desarrollar competencias profesionales que permitan ofrecer una atención basada en evidencia, respetuosa de los derechos,...
Acompañamiento para la IVE: recomendaciones del Ministerio de Salud para el personal de salud
Acompañar es cuidar. La atención de la Interrupción Voluntaria del Embarazo (IVE) no se limita a la realización de un procedimiento o a la entrega de un tratamiento. Implica garantizar información clara, apoyo emocional, respeto por la autonomía y una atención libre...
Sexualidad y discapacidad
¿Qué ocurre cuando las personas con discapacidad son excluidas de las conversaciones sobre sexualidad, afectividad y reproducción? ¿Qué papel juegan las familias, las personas cuidadoras y las instituciones en la garantía de sus derechos? Estas son algunas de las...